PR shouldn’t be a distraction while you’re building the company. I help startups use PR strategically — to clarify positioning, build credibility, and support real growth from day one.
Startup Challenges
Why Startup PR So Often Misses the Mark
Most startups approach PR too late, too tactically, or with unrealistic expectations. Without clear messaging and a long-term plan, PR becomes a scramble for coverage that doesn’t support fundraising, hiring, or product traction.
PR That Grows With You
Clear Positioning
We define what you stand for, who you’re for, and why it matters — so every pitch, deck, and conversation reinforces the same story.
Founder-Led PR
PR starts with founder credibility. I help founders articulate a strong POV and present confidently to media, investors, and partners.
Milestone-Driven Strategy
Instead of a single big launch, we build PR around meaningful milestones that support fundraising, drive traction, and sustain long-term momentum.
What Clients Are Saying
Andy Shirey, Sr. Director of Marketing, Placements.io“Lindsey is remarkable at delivering results in the technology sector while maximizing efficiency”
From Fanclub to Forbes
How Do You Land Forbes Coverage Without a News Hook?
Placements.io is a fast-moving ad tech startup. To secure Tier 1 media interest, the company implemented a quiet PR campaign to build authentic relationships with top media. They became true fans of the journalists in their industry. The company leveraged LinkedIn DMs, comments, and content engagement to build authentic relationships with journalists, and landing coverage in Forbes. This case study reveals how behind-the-scenes media relationships can lead to big wins.
Recent Headlines
This $1,299 Robot Dog Plays Soccer, Dances and Can ‘Evolve’ With AI
Featuring Hengbot. Read more here.
Pricing
PR & Communications on a Startup Budget
$3,500+ monthly retainer
- 3-month contract
- Media relations, thought leadership, and writing services
- Weekly strategy calls
- Integration with internal stakeholders
- Full access to media list, including social media handles
$5,000+ 6-week project
- Company launches, product announcements, funding news
- Fast paced PR with 2-week planning + 4-week media outreach
- Streamlined focus on top trades and mainstream publications
- Limited access to media list
- Recommendations for long-lead and rolling PR coverage
$150/hour
- Sharp guidance on messaging, narrative, and where to focus your efforts.
- Expert edits on pitches, press releases, bylines, and executive POVs.
- Targeted pitching or advice on who to contact and how to approach them.
- 1:1 counsel to help you confidently execute PR in-house.
- Fast, senior-level support for time-sensitive or high-stakes moments.
PR That Supports Real Startup Growth
Not hype. Not vanity coverage. Just strategic PR that helps founders build credibility, momentum, and confidence at every stage.
Built for Startup Reality
Positioning
Messaging
Visibility
Credibility
Momentum